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Social Media For Marketing
Digital Sense by
Publication Date: 2016-12-27
Provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, this complete playbook offers step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. Available in Skillsoft.
The Essential Social Media Marketing Handbook by
Publication Date: 2017-05-15
Practical handbook on how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world. Available in Skillsoft.
Innovative B2B Marketing by
Publication Date: 2017-08-28
Focuses on strategies business can use to market their services and products to other businesses. Available in Skillsoft.
Introduction to Social Media Marketing by
Publication Date: 2017-06-22
Provides a simple, focused introduction to social media marketing—for employees who may be working at a company or nonprofit organization, for students at a university, or for self-paced learners. Available in Skillsoft.
Understanding Digital Marketing by
Publication Date: 2016-11-28
With examples and case studies, and the latest developments in the industry, this clear, informative and entertaining book is a practical, no-nonsense guide to web-marketing, the rules of new media and researching the new generation of digital consumers. Available in Skillsoft.